It’s my last quarter of college (where did that come from?). I’ve been stocking up on Neenah Paper and Pina Zangaro portfolio materials, writing project descriptions, shooting new product photos and trying not to re-invent the resumé. Simplify. Simplify. Simplify.
Apple Creative Director, Hiroki Asai told me: “We want to see ideas, see how you think. We can teach you the rest.”
It has been my goal over the past four years to not only develop a portfolio with a vast amount of well-executed projects, but to show reviewers and critics exactly how I think, brainstorm, ideate and execute a concept.